Callaghan Innovation sponsored a New Zealand UAV Technology Pavilion within the broader NAB Aerial Robotics and Drone Pavilion, and UAV technology was a hot topic at NAB 2016. Vortec’s thrust-vectoring technology was well received by NAB attendees, and the sales team made some excellent connections with major drone manufacturers as they progress their product towards commercialisation. Dotterel found themselves in the enviable position of being a true niche product, as the only company offering noise-cancellation systems for UAVs. The company received some incredible media and market interest, including being deemed “most innovative product” by industry publication Newsshooter.com – a phenomenal accolade for the New Zealand start-up considering the range of products on display.
Matthew Rowe of Dotterel says that being part of the New Zealand pavilion was significant for the young company. “We were able to get in front of essentially every major UAV company in the cinematography industry, and have one-on-one conversations with key senior staff at those companies. We also received a great deal of feedback from show attendees that the New Zealand booth was simply amazing; the Callaghan Innovation team did an outstanding job of establishing the New Zealand presence on the world stage.”